Privacy Policy

1. Introduction

At southparkmarathon.com (“we,” “our,” “us”), we are committed to protecting and respecting your privacy. We place the highest priority on the confidentiality, integrity, and responsible use of personal data. This Privacy Policy outlines how we handle, process, and protect your personal information when you access our website or use our services. We are committed to ensuring compliance with applicable data protection laws, including the EU General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”).

2. Scope and Data Controller

This Privacy Policy applies to all users of southparkmarathon.com and covers all data collected and processed through the website and related services. For the purposes of applicable data protection laws, we operate as the “data controller,” which means we determine the purposes and means of processing your personal data.

If you have any questions regarding the processing of your personal data, please contact us at: [email protected].

3. Categories of Data We Process

We process various categories of personal data depending on your interactions with our website. These include:

a. Usage Data
Includes information about how you use our website, such as your IP address, browser type, session timestamps, referring URLs, pages accessed, and interactions within the site.

b. Account Data
Includes the data you provide when you create an account with us, such as your name, email address, postal address, and telephone number.

c. Profile Data
Includes information such as your preferences, product interests, purchase history, and behavioral patterns while using our website and services.

d. Communication Data
Includes records of communications with us, including support requests, email correspondences, chat logs, and other related interactions.

e. Technical Data
Includes device-specific information, operating system, device identifiers, browser plug-in types and versions, system settings, and platform details.

f. Transaction Data
Includes payment information, billing addresses, order details, delivery preferences, and transaction history.

g. Preference Data
Includes choices you make regarding marketing communications, preference center data, language, and categories of interest.

4. Legal Bases for Processing (GDPR)

We process your personal data under the following lawful bases:

– Performance of a Contract: Where data processing is necessary to fulfill a contract with you.
– Consent: We will rely on your freely given, specific, informed, and unambiguous consent for certain types of processing.
– Legitimate Interests: To pursue our legitimate business interests in a way that does not override your privacy rights, such as fraud prevention, analytics, and website optimization.
– Legal Obligation: Where processing is required to comply with legal and regulatory obligations.

5. Your Rights Under GDPR and CCPA

Under applicable privacy laws, you have the following rights regarding your personal information:

– Right of Access: You may request a copy of the personal data we hold about you.
– Right to Rectification: You have the right to request correction of incomplete or inaccurate data.
– Right to Erasure: You may ask us to delete or remove personal data where there is no lawful basis for processing it.
– Right to Restrict Processing: You can request the restriction of processing in certain circumstances.
– Right to Data Portability: You may request to receive your personal data in a structured, commonly used, machine-readable format to transmit to another controller.
– Right to Object: You may object to our processing based on legitimate interests or direct marketing purposes.
– CCPA Rights (California Residents): Includes the right to know what personal information is collected, the right to request deletion, and the right to opt out of the sale of personal information (note: we do not sell personal information).

You can exercise your rights by contacting us at [email protected].

6. Security Measures

We have implemented strong physical, technical, and administrative safeguards to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include data encryption, secure server infrastructure, access controls, regular system audits, personnel data protection training, and redundancy through secure backups.

7. International Transfers

Your data may be transferred to and processed in jurisdictions outside of your country of residence. When we transfer personal information internationally, we do so in accordance with applicable legal requirements, including the use of the European Commission’s Standard Contractual Clauses and ensuring adequate levels of protection and enforceable user rights.

8. Data Retention

We retain your personal data only as long as reasonably necessary for the purposes for which it was collected, including for the fulfillment of our contractual obligations, compliance with legal requirements, and the resolution of disputes. Retention periods vary depending on the nature of the data:

– Account and Profile Data: Retained until account deletion or inactivity for 36 months.
– Transaction and Communication Data: Retained for 6 years for legal and reporting obligations.
– Usage and Technical Data: Retained for up to 24 months for analytics and website improvement purposes.
– Marketing Consent Data: Retained until such consent is withdrawn.

9. Cookie Policy

We use cookies and similar technologies on southparkmarathon.com to enhance user experience, perform analytics, and facilitate customized services. Cookies are grouped into the following categories:

– Essential Cookies: Necessary for basic site functionality such as page navigation and security.
– Functional Cookies: Enable personalization features like remembering preferences and login status.
– Analytics Cookies: Collect aggregated, anonymized data to understand how users interact with the site.
– Performance Cookies: Measure and improve site speed and responsiveness.

10. Cookie Management and Compliance

You can control or disable cookies through your browser settings or by using our cookie consent management platform. For EU and California users, we provide appropriate opt-in/opt-out mechanisms in accordance with GDPR and CCPA. Your preferences are respected and enforced across your browsing sessions.

11. Special Protections for Children

We do not knowingly collect or solicit personal information from children under the age of 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take immediate steps to delete such information. Parents or guardians who believe their child may have provided us with personal information should contact us at [email protected].

12. Policy Updates

We may update this Privacy Policy to reflect changes in legal requirements and business practices. Users of southparkmarathon.com will be notified of any material changes by prominent notice on the site or via email where appropriate. Continued use of our services after any updates constitutes acceptance of the revised policy.

13. Contact Us

If you have any questions, concerns, or requests related to this Privacy Policy or our handling of your personal data, please contact us at:

Email: [email protected]

We remain committed to full compliance with all applicable data privacy laws and to maintaining the trust and confidence of all our users.